Speed of service is vital in the finance equation, dealers’ need to know the status of proposals, quickly and ideally when the customer is still in the showroom. Today many customers are accepted instantly, but when a case requires a little more work, or when the important documentation is being pulled together, most dealers like to speak to someone they know and trust to help them. With GE Money Motor Finance they can always speak to a named contact that is fully trained to understand their individual needs. It is part of GE’s focus to continue creating class-leading relationships with every dealer customer.
The key factor to any initiative is that it meets the needs of the customer; in this case it is our dealers - so how do they rate the new ‘buddy’ initiative?

"It's great to have an extra person to call upon. Lerkeisha, our dedicated Account Executive, is so helpful and it means that we no longer have to bother Andy with any administrative queries. I would say that we have certainly seen an improvement in speed of issue resolution allowing for much more flexibility when modeling a deal." Angie Townsend, Waters Group Peugeot Business Manager

Closer relationships, faster response levels, the capacity to model proposals to try and make marginal cases acceptable are all part of the service, the ‘buddy’ system is designed to provide confidence and trust. GE Money Motor Finance Managing Director Brendan Devine, says, “Relationships really do count and we recognise that dealers’ really do like to deal with an individual that knows them and their account; which is why we created the ‘buddy’ system. This new level of service combines modern technology with old fashion service to provide our customers with the best of both worlds”.

The new approach is geared at getting things done efficiently and on time - every time, to follow up on accepted business, check if a deal is due to be paid out, and talk through any dealer requirements. The role complements the traditional field role allowing the dealers’ Account Manager to spend more time helping dealers to create both car sales and incremental income by using finance imaginatively and effectively including marketing planning, coaching and merchandising. Perhaps the final word should go to GE Money Sales Executive Lerkeisha Riley:

"I enjoy talking to our dealer partners on a daily basis and I really do feel that I am adding value to their business. No matter what the circumstances are I will work tirelessly to deliver on the dealer's requirements, so as to further build upon the business relationship....I have developed a good working relationship with all of the team at the Waters Group, and it's great to know that I can make their working day a little easier!"

Further information, please contact - GE Money (UK) Media Relations:
Robert Buller - 020 7853 1831 or Email: robert.buller@ge.com

GE Money

GE Money is the new trading name of GE Consumer Finance (GECF), one of the world’s leading consumer finance services to consumers, retailers and auto dealers. Headquartered in the US, GE Money operates in 48 countries around the world and has assets worth over $150 billion.

In the UK, GE Money offers credit cards, fixed-term retail credit, loans, and auto finance. GE Money also operates retail branded credit cards for fashion retailers, department stores and supermarkets. Further information about GE Money can be found at www.gemoney.co.uk .